Public vs private universities in Nigeria : Market dynamics perspective
Year of publication
2020
Authors
Olaleye, Sunday; Ukpabi, Dandison; Mogaji, Emmanuel
Abstract
Due to the scarcity of literature on developing countries of Africa, there is a need for a conceptual paper on the market dynamics perspective of the Nigerian public and private universities. The price signal influences the two-tier universities’ growth. This signal has a different impact on its stakeholders. This study intends to examine the market dynamics of public and private universities in Nigeria. It aims to ascertain how price signal affects the Nigerian public and private universities market and the distinct factors that differentiate the public from private universities in the Nigerian context. The study conducted a literature review to identify the external and internal influences of public and private universities in Nigeria. The present study contributes to and broadens the knowledge of higher education in the country, explicitly highlighting the market dynamics caused by the demand and supply of higher education. Likewise, it offers practical implications for administrators, managers, and researchers with interest in higher education marketing. The study discusses its limitation and proposed future studies.
Show moreOrganizations and authors
University of Oulu
Olaleye Sunday Adewale
Publication type
Publication format
Article
Parent publication type
Compendium
Article type
Other article
Audience
ScientificPeer-reviewed
Peer-ReviewedMINEDU's publication type classification code
A3 Book section, Chapters in research booksPublication channel information
Parent publication name
Parent publication editors
Mogaji, Emmanuel; Maringe, Felix; Ebo Hinson, Robert
Publisher
Pages
19-36
ISBN
Publication forum
Publication forum level
3
Open access
Open access in the publisher’s service
No
Self-archived
Yes
Other information
Fields of science
Computer and information sciences; Business and management
Keywords
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Publication country
United Kingdom
Internationality of the publisher
International
Language
English
International co-publication
Yes
Co-publication with a company
No
DOI
10.4324/9780429325816-4
The publication is included in the Ministry of Education and Culture’s Publication data collection
Yes