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Customer relationship management and business analytics : a lead nurturing approach

Year of publication

2014

Authors

Carl-Johan Rosenbröijer

Organizations and authors

Arcada University of Applied Sciences

Rosenbröijer Carl-Johan

Publication type

Publication format

Article

Parent publication type

Conference

Article type

Other article

Audience

Scientific

Peer-reviewed

Peer-Reviewed

MINEDU's publication type classification code

A4 Article in conference proceedings

Publication channel information

Parent publication name

The Proceedings of Worldwide Microsoft Dynamics Academic Preconference, Atlanta, Georgia, USA, March 2-3, 2014

Conference

Microsoft Dynamics Academic Alliance

Publisher

DYNAA

Volume

5

Pages

29-34

Open access

Open access in the publisher’s service

Yes

Open access of publication channel

Fully open publication channel

Self-archived

Unknown

Other information

Fields of science

Business and management

Publication country

United States

Internationality of the publisher

International

Language

English

International co-publication

No

Co-publication with a company

Unknown

The publication is included in the Ministry of Education and Culture’s Publication data collection

Yes