Measuring B2B social selling: Key activities, antecedents and performance outcomes
Year of publication
2022
Authors
Terho Harri, Giovannetti Marta, Cardinali Silvio
Organizations and authors
University of Turku
Terho Harri
Publication type
Publication format
Article
Parent publication type
Journal
Article type
Original article
Audience
ScientificPeer-reviewed
Peer-ReviewedMINEDU's publication type classification code
A1 Journal article (refereed), original researchPublication channel information
Journal/Series
Publisher
Volume
101
Pages
208-222
ISSN
Publication forum
Publication forum level
2
Open access
Open access in the publisher’s service
Yes
Open access of publication channel
Partially open publication channel
Self-archived
Yes
Other information
Fields of science
Business and management
Publication country
United States
Internationality of the publisher
International
Language
English
International co-publication
Yes
Co-publication with a company
No
DOI
10.1016/j.indmarman.2021.12.016
The publication is included in the Ministry of Education and Culture’s Publication data collection
Yes