Keywords

communication, destination management, digitalisation, leadership, marketing, service, tourism

Affiliations

LAB University of Applied Sciences
Source: ORCID
2021 -

University of Eastern Finland
Unit
Business School, Centre for Tourism Studies
Source: ORCID
Title
Teacher, RDI Specialist 2020 -

Publications (26)

The transformative potential of AI in the tourism industry
Bhandari, Ujjwal; Heinonen, Johanna
LAB Focus
2024

Asiakaspalvelusta asiakkaasta välittämiseen
2023

Gamification and Innovation Acceptance Among Finnish DMOs - Case King’s Road
Ahlstén, Minna; Heinonen, Johanna; Murto, Maria
Springer proceedings in business and economics
2023