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Weijo Henri

Associate Professor

Description

Henri Weijo is a consumer culture researcher who specializes in the study of consumer creativity and value creation. He mostly conducts his research in consumer collectives of various organizational and compositional character.

Affiliations

Aalto University
Associate Professor
Primary
2021
Primary
Source: ORCID
Aalto University
Assistant Professor
Department of Marketing
2017 - 2021
Source: Aalto University
Bentley University
Assistant Professor
Department of Marketing
2014 - 2017
Source: ORCID

Education (2)

PhD in Marketing
Aalto University
Master's degree, Business and Economics
Helsinki School of Economics

Publications (22)

2023
Journal of Consumer Research
DOI
10.1093/jcr/ucad021
Peer-reviewed
2022
International Journal of Research in Marketing
DOI
10.1016/j.ijresmar.2022.10.002
Peer-reviewed
2020
Marketing Theory
Open access
DOI
10.1177/1470593120961461
Peer-reviewed

Granted funding (2)

Research Council of Finland
2023 - 2025
Research Council of Finland
2023 - 2025

Activities and awards (15)

Consumers’ Sociopolitical Imaginaries - Articles on Consumer Resistance and Responsibilization in an Era of Capitalist Realism
2023
International collaboration: No
Reviewer
Elsevier, Inc.
2023
International collaboration: No
Supervising professor, doctoral studies, since Aug 01, 2021
2021
International collaboration: No