Defining gamification - A service marketing perspective

Year of publication

2012

Authors

Huotari Kai; Hamari Juho

Organizations and authors

Tampere University

Hamari Juho

Aalto University

Publication type

Publication format

Article

Parent publication type

Conference

Article type

Audience

Scientific

Peer-reviewed

Peer-Reviewed

MINEDU's publication type classification code

A4 Article in conference proceedings

Publication channel information

Pages

17-22

ISBN

978-1-4503-1637-8

Publication forum

63391

Open access

Open access in the publisher’s service

Self-archived

Other information

Fields of science

Statistics and probability; Computer and information sciences; Electronic, automation and communications engineering, electronics; Business and management; Psychology; Media and communications; Sociology

Identified topic

[object Object]

Publication country

United States

Internationality of the publisher

International

Language

English

International co-publication

Yes

Co-publication with a company

DOI

10.1145/2393132.2393137

The publication is included in the Ministry of Education and Culture’s Publication data collection

Yes