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Consumers as legitimating agents:How consumer-citizens challenge marketer legitimacy on social media

Year of publication

2018

Authors

Lillqvist, Ella; Moisander, Johanna K.; Firat, A. Fuat

Organizations and authors

Aalto University

Moisander Johanna Orcid -palvelun logo

University of Helsinki

Lillqvist Ella

Publication type

Publication format

Article

Parent publication type

Journal

Article type

Original article

Audience

Scientific

Peer-reviewed

Peer-Reviewed

MINEDU's publication type classification code

A1 Journal article (refereed), original research

Publication channel information

Publisher

Wiley

Volume

42

Issue

2

Pages

197-204

​Publication forum

58350

​Publication forum level

1

Open access

Open access in the publisher’s service

No

Open access of publication channel

Partially open publication channel

Self-archived

Yes

Other information

Fields of science

Business and management

Keywords

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Internationality of the publisher

International

Language

English

International co-publication

Yes

Co-publication with a company

No

DOI

10.1111/ijcs.12401

The publication is included in the Ministry of Education and Culture’s Publication data collection

Yes