Nurturing sustainable growth in a competitive market : case study of MiTale
Year of publication
2024
Authors
Skult, Natasha; Koporcic, Nikolina
Organizations and authors
University of Turku
Skult Natasha
Publication type
Publication format
Article
Parent publication type
Compilation
Article type
Other article
Audience
ScientificPeer-reviewed
Peer-ReviewedMINEDU's publication type classification code
A3 Book section, Chapters in research booksPublication channel information
Journal
Parent publication name
Individuals in B2B Marketing : Sensemaking and Action in Context
Parent publication editors
Ivanova-Gongne, Maria; Torkkeli, Lasse; Koporcic, Nikolina; Barner-Rаsmussen, Wilhelm
Publisher
Pages
235-249
ISBN
Publication forum
Publication forum level
2
Open access
Open access in the publisher’s service
No
Self-archived
No
Other information
Fields of science
Computer and information sciences; Business and management
Keywords
[object Object],[object Object]
Publication country
United Kingdom
Internationality of the publisher
International
Language
English
International co-publication
Yes
Co-publication with a company
Yes
DOI
10.4324/9781003388036-16
The publication is included in the Ministry of Education and Culture’s Publication data collection
Yes