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Categorizing humorous employer brand message in a small company's online job ads

Year of publication

2016

Authors

Oikarinen, Eeva-Liisa; Saraniemi, Saila

Organizations and authors

University of Oulu

Oikarinen Eeva-Liisa

Saraniemi Saila

Publication type

Publication format

Article

Parent publication type

Journal

Article type

Original article

Audience

Scientific

Peer-reviewed

Peer-Reviewed

MINEDU's publication type classification code

A1 Journal article (refereed), original research

Publication channel information

Journal/Series

Corporate reputation review

Issue

3

Pages

198-218

ISSN

Publication forum

Publication forum level

1

Open access

Open access in the publisher’s service

No

Self-archived

No

Other information

Fields of science

Business and management

Publication country

United Kingdom

Internationality of the publisher

International

Language

English

International co-publication

No

Co-publication with a company

No

DOI

10.1057/s41299-016-0003-2

The publication is included in the Ministry of Education and Culture’s Publication data collection

Yes