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Establishing social media firestorm scale via large dataset media analytics

Year of publication

2020

Authors

Nuortimo, Kalle; Karvonen, Erkki; Härkönen, Janne

Organizations and authors

University of Oulu

Härkönen Janne

Nuortimo Kalle

Karvonen Erkki

Publication type

Publication format

Article

Parent publication type

Journal

Article type

Original article

Audience

Scientific

Peer-reviewed

Peer-Reviewed

MINEDU's publication type classification code

A1 Journal article (refereed), original research

Publication channel information

Journal/Series

Journal of marketing analytics

Issue

4

Pages

224-233

ISSN

Publication forum

Publication forum level

1

Open access

Open access in the publisher’s service

No information

Self-archived

Yes

Other information

Fields of science

Other engineering and technologies

Keywords

[object Object],[object Object],[object Object]

Publication country

United Kingdom

Internationality of the publisher

International

Language

English

International co-publication

No

Co-publication with a company

No

DOI

10.1057/s41270-020-00080-w

The publication is included in the Ministry of Education and Culture’s Publication data collection

Yes