Transmedia storytelling for industry promotion
Year of publication
2016
Authors
Annika Wiklund-Engblom; Simon Staffans; Suvi Markko; Michael Smirnoff; Robert Olander
Organizations and authors
Publication type
Publication format
Article
Parent publication type
Compilation
Article type
Other article
Audience
ScientificPeer-reviewed
Peer-ReviewedMINEDU's publication type classification code
A3 Book section, Chapters in research booksPublication channel information
Journal/Series
Parent publication name
Publisher
Pages
339–360
ISBN
Publication forum
Publication forum level
2
Open access
Open access in the publisher’s service
No information
Self-archived
No
Other information
Fields of science
Computer and information sciences; Business and management; Media and communications
Keywords
[object Object],[object Object]
Internationality of the publisher
Domestic
International co-publication
No
Co-publication with a company
No
DOI
10.1007/978-3-658-11076-5
The publication is included in the Ministry of Education and Culture’s Publication data collection
Yes