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How to motivate and reward customers in an online co-creation process?

Year of publication

2016

Authors

Antikainen, Maria; Niemelä, Marketta

Organizations and authors

VTT Technical Research Centre of Finland Ltd

Antikainen Maria

Niemelä Marketta Orcid -palvelun logo

Publication type

Publication format

Article

Parent publication type

Compilation

Article type

Other article

Audience

Scientific

Peer-reviewed

Peer-Reviewed

MINEDU's publication type classification code

A3 Book section, Chapters in research books

Publication channel information

Journal/Series

Open Innovation: Bridging Theory and Practice

Parent publication name

Open Innovation: A Multifaceted Perspective

Publisher

World Scientific Publishing

Volume

1

Pages

347-372

ISSN

2424-8231

ISBN

978-981-4719-17-9

​Publication forum

6193

​Publication forum level

1

Open access

Open access in the publisher’s service

No

Self-archived

No

Other information

Fields of science

Business and management

Keywords

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Language

English

International co-publication

No

Co-publication with a company

No

DOI

10.1142/9789814719186_0014

The publication is included in the Ministry of Education and Culture’s Publication data collection

Yes