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Digitaalisen markkinoinnin analytiikan käyttöönottaminen yrityksessä

Year of publication

2023

Authors

Määttä, Mika; Blomster, Miikka

Organizations and authors

Oulu University of Applied Sciences

Blomster Miikka Orcid -palvelun logo

Määttä Mika

Publication type

Publication format

Article

Parent publication type

Journal

Article type

Other article

Audience

Professional

MINEDU's publication type classification code

D1 Article in a trade journal

Publication channel information

Journal

Digiliike : tietoa digitaalisesta markkinoinnista -blogi

Publisher

Oulun ammattikorkeakoulu, Digilii–hanke (DIMMY 2.0)

Issue

19.1.2023

Open access

Open access in the publisher’s service

Yes

Open access of publication channel

Fully open publication channel

Self-archived

Yes

Other information

Fields of science

Business and management

Keywords

[object Object],[object Object],[object Object]

Publication country

Finland

Internationality of the publisher

Domestic

Language

Finnish

International co-publication

No

Co-publication with a company

No

The publication is included in the Ministry of Education and Culture’s Publication data collection

Yes