Consequences of low-income consumers clothing choices : stigma or inclusion

Year of publication

2025

Authors

Kamran, Sohail; Uusitalo, Outi; Rahman, Saleem Ur

Abstract

This study explores the consequences of low-income consumers clothing choices in a developing country context. The participants encountered both stigma and inclusion due to their clothing choices. Both stigma and inclusion occurred at institutional, family, social network and societal levels and sourced them mixed consequences. The study aims to offer several implications for economical and sustainable clothing options for low-income consumers of developing countries.

Organizations and authors

University of Jyväskylä

Uusitalo Outi

Publication type

Publication format

Article

Parent publication type

Conference

Article type

Audience

Scientific

Peer-reviewed

Peer-Reviewed

MINEDU's publication type classification code

A4 Article in conference proceedings

Publication channel information

Pages

113

ISBN

978-1-9196473-1-9

Publication forum

10304

Publication forum level

Open access

Open access in the publisher’s service

Yes

Open access of publication channel

Fully open publication channel

Self-archived

Yes

Other information

Fields of science

Business and management

Keywords

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Identified topic

[object Object]

Publication country

United Kingdom

Internationality of the publisher

International

Language

English

International co-publication

Yes

Co-publication with a company

The publication is included in the Ministry of Education and Culture’s Publication data collection

Yes