Breaking Barriers: How Do the Marketing Capabilities of Emerging-Market Micro-Multinationals Drive Social Innovation?

Year of publication

2024

Authors

Khan, Huda; Amankwah-Amaoh, Joseph; Lee, Richard; Knight, Gary; Hussain, Nazim

Organizations and authors

University of Vaasa

Khan Huda

Publication type

Publication format

Article

Parent publication type

Journal

Article type

Original article

Audience

Scientific

Peer-reviewed

Peer-Reviewed

MINEDU's publication type classification code

A1 Journal article (refereed), original research

Publication channel information

Journal/Series

Management international review

Publisher

Springer

Issue

Published: 29 April 2024

ISSN

0938-8249

Publication forum

62891

Publication forum level

Open access

Open access in the publisher’s service

Yes

Open access of publication channel

Partially open publication channel

License of the publisher’s version

CC BY

Self-archived

Yes

License of the self-archived publication

CC BY

Other information

Fields of science

Business and management

Keywords

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Publication country

Germany

Internationality of the publisher

International

Language

English

International co-publication

Yes

Co-publication with a company

DOI

10.1007/s11575-024-00538-4

The publication is included in the Ministry of Education and Culture’s Publication data collection

Yes