The democratization of digital currency in Nigeria: A sentiment analysis of eNaira app usability
Year of publication
2024
Authors
Olaleye, Sunday Adewale; Ahiabenu, Kwami; Ojubanire, Olugbenga Ayo
Abstract
Globally, Central Bank Digital Currency (CBDC) is receiving a lot of attention in digital currency deliberations since it is at the top of the agenda of almost every central bank today. Although there is a growing body of literature on CBDCs, user perspectives on their usage and adoption in the literature are very sparse. This study set out to analyze factors impacting the actual usage of CBDC through sentiment analysis of eNaira, the first CBDC to be issued in Africa by the Central Bank of Nigeria (CBN). The research relies on the 214 data points extracted from eNaira App users’ comments from Google Play and App Store from 2020 to 2021. It framed its analysis based on theories of moral sentiments and appraisal theory of emotion. This research shows that eNaira users faced multiple challenges; however, CBN's responses to these challenges are minimal. The results highlighted the need to include public sentiments in policy formulation; the Nigerian government's ban on cryptocurrency trading negatively impacted the uptake of the eNaira due to mistrust. This research study contributes theoretically to appraisal theory and the theory of moral sentiment by explaining the evolution and public sentiments towards adopting the novel eNaira in Nigeria.
Show moreOrganizations and authors
Publication type
Publication format
Article
Parent publication type
Journal
Article type
Original article
Audience
ScientificPeer-reviewed
Peer-ReviewedMINEDU's publication type classification code
A1 Journal article (refereed), original researchPublication channel information
Publisher
Pages
1-18
ISSN
Publication forum
Publication forum level
1
Open access
Open access in the publisher’s service
No
Open access of publication channel
Delayed open publication channel
Self-archived
Yes
Other information
Fields of science
Business and management
Keywords
[object Object],[object Object],[object Object],[object Object],[object Object]
Identified topic
[object Object]
Publication country
United Kingdom
Internationality of the publisher
International
Language
English
International co-publication
Yes
Co-publication with a company
No
DOI
10.1080/20421338.2024.2353934
The publication is included in the Ministry of Education and Culture’s Publication data collection
Yes