GET:ORG explores new forms of platformed organizing that emerge when expert communities communicate on digital platforms. The project explores how platforms enable and shape organizing and the related power structures. In particular, we will explore the agency of automated and generative technologies such as categorizations, curation, and communicative AI in organizing. Empirical insights will be drawn from large-scale digital discourse datasets generated in a diverse set of organizations and organizational communities, both established and emergent. We will also critically investigate platform technologies through technography and user interviews. The interdisciplinary project combines perspectives of organizational research, communication, information systems research, and computational social science. The project will generate new knowledge on digital organizing in society and provide a framework for using computational methods in organizational research.

2024

2028